On the Adobe site, they do refer to it as "AMP"... definitely needs branding / naming help.
Ok.. so now I've had a few days to play around with "AMP".
...a few things I don't like:
1. If you are streaming an episode of Survivor or CSI and want to look at the CATALOG (or "channel surf" in t.v. lingo), or fall asleep midway through a show and want to go back, you are stuck watching the streamed episode from the beginning again -- no way to jump into the middle. I suspect this is a problem with any stream, but it would be nice if player could remember the last 1, few, 10 or more shows you've been watching and let you "resume". (Maybe it can, but AFAIK it can't and I really don't like having to RTFM to watch t.v.).
2. The "skin" although clean, elegant, and beautiful, is too dark on one of my laptops making it very hard to distinguish the controls from, the background, (e.g.- I have to guess and click where the actual search box is)...
3. It seems to have (3) sizes: normal, minimized and full screen... this makes it hard to slide the window down to a smaller size so I can reply to an email or do a quick web search while a show is running. Additionally, you can't slide the middle dividers to rezize the various areas of the player within the overall player interface, (e.g.- make the "catalog area bigger or smaller or increase the size the of thumbnails or show descriptions).
4. "Help" opens a web browser... it would be nice if context sensitive help opened a small window and "helped me" with the area of the player I was using at the time... my attention span is short when I am engrossed in a "t.v. show"... by the time I read through the HTML based help and close the browser, I forget why I needed help and.