lucy24 - 11:28 pm on Dec 20, 2012 (gmt 0)
If your subject line says "broken links" and the content is in fact a request for reciprocal linking, you will get some annoyed readers. Is a pre-annoyed webmaster more likely to attend to your question?
Now, if this particular subject line is already common practice, it explains why my reports of broken links so often go unacknowledged. They went straight into the spam bin :(