Widely distributed links in the footers of various sites
Footer links are the modern day brand badge. I'm looking around me here...monitor; Philips brand badge near base, modem; WebStar brand badge on base, Logitech cam; brand badge on base, TV; GE brand badge on base, on and on and on. So now the world according to google is to eliminate a practice that has been around since the beginning of the manufacturing revolution? They sure are getting full of themselves.