Thank You, Oli, and welcome to the Webmaster World forums.
When you say, "creating 'link bait' articles was a great way for me to build backlinks," what exactly do you mean?
I hear lots of people throw around the term "link bait," and I would like to hear what exactly your interpretation of link bait is, and how you use it.
Also, what do you mean by "snippet bait"? I am not familiar with that.
Thanks in advance.