Planet13 - 10:04 pm on May 13, 2011 (gmt 0)
To compete with bigger sites I take my competitors weaknesses and make those my strengths.
The funny thing about that is, that is Business 101, but most people in SEO would never have thought about it.
If you had to borrow money to start a brick-and-mortar business, there is not a self-respecting bank in the world that would loan you money without seeing your business plan.
And your competitive advantage (i.e., being able to turn your competitors' weaknesses into your strengths), would be one of the first things they would search for when looking at your business plan.
By the looks of thins, I am guessing that most people on these forums were self funded (I know we were), and never had to run a business plan past a banker.