CainIV - 6:36 am on Mar 14, 2011 (gmt 0)
Hi Wheel. I would suggest you focus on the following 3 directions initially, this will really help create "high conversion" content - content that publishers want to publish on their websites.
1. Use Google Trends to find new searches and trends in your core and related spaces, and research which publishers have content based on that already. Build out the content, and then ask them to publish, and then run a link bait campaign on their behalf, so long as there is agreement of link placement for credit (resources box, contextual, etc)
2. Study specific publishers you have sourced out and deem of high authority value, locate gaps in their content, and fill those gaps with high quality content they are missing.
3. Build upon (improve upon) a current published piece at a publisher and then offer to update their older content piece with your more current, updated information.
Hope this helps.