wheel - 4:05 pm on Mar 11, 2011 (gmt 0)
one of the things I took home from the last pubcon was that I need to shift my approach from 'create content on my website, go link begging' to 'give away content for others, in exchange for a link'. This is going to require me to dream up a whole new set of techniques. The good news is, I can continue to be half-assed white hat, I don't have to drop down to paid links.
Does anyone have any thoughts or techniques on how to start going down this road? How to write articles/posts, how to convince people to publish, how to find sites, etc.
I've already got one idea that no one seems to be doing, but I'll hold back on posting until I see if it works.