Planet13 - 3:54 pm on Nov 12, 2010 (gmt 0)
One more thing:
I also agree with ken_b's comments above. I almost always delete a reciprocal link request immediately.
I would include the page title along with the URL as well, because a nicely worded title that explains exactly what the visitor will find on that page is a big incentive for getting me to look at that page in the first place.