Fgump910 - 9:12 pm on Jul 20, 2010 (gmt 0)
Thanks for the insight Vamm. I am not sure how exactly I would do this interlinking in a logical way because they basically all offer the same thing (surgery, radiology, whatever) across the country. It would not make sense to say "If you have kidney cancer in Las vegas....go here, but in Texas....go here". It would just sound weird and I think they are trying to behave as separate entities.
Over 90% of search traffic these sites get is from brand searches, meaning people are just using the engines cause they don't know the URL off the top of their head. The only significant non-brand traffic drivers are searches like "Hospitals in (city name)" - and as you could guess Google Maps is hogging a lot of this traffic.
I hope that sheds more light on my dilemma. Do I have a client that is a lost cause? If so...this stinks.
Anybody else going through the agony of having a geo-targeted client with a large amount of sites?