tangor - 10:51 am on Mar 3, 2010 (gmt 0)
WilliamC... I think I said that, perhaps a bit more colorfully, but even that cherry picking puts you back in the same swimming pool (called a niche, fragment, segment, same biz... ah, you get it).
There is no rocket science in this. Never has been, but there is an extraordinary amount of angst and hubris involved because it all seems so personal.