graeme_p - 9:56 am on Nov 21, 2008 (gmt 0)

Especially annoying for those of us with content (as opposed to ecommerce) sites.

Form my point of view, my main skill is writing content: I have gone from being paid to writing about an industry (with a brief intervening period helping specify software to sell to the same industry), to running a reference site (encylopedia style) about the industry.

Being told improve the content is just telling me to do what I have been doing for the last few years anyway. The question is what else should I do?

It is tough because the two main competitors are Wikipedia and a site owned by a big media company. There are several less successful competitors, (including one run by another big media company), but its usually one of those two that are first in the rankings - and they, for that reason, find it easiest to get links.

I quite like the idea of buying a smaller, but reasonably good related site. The question is, what do you do next? Just add links to the content?