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- Marketing and Biz Dev
-- Link Development
---- To Deep Link or Not To Deep Link


chiyo - 6:45 am on Apr 2, 2002 (gmt 0)


I remember I think that one of the major map sites states outright that others should not deep link to their content. That's fair enough. But they go further and state that "deep linking is illegal"!

no kidding. We can respect their wishes, but that bald statement is just plain incorrect is it not?

We also had a university write to us last week and ask permission to link. They also described briefily why they wanted to link and what their site was about. On second thoughts it was a nice idea. It made us have a look at their site and we it was such an informative section we linked to them too...

Of course we asked first!

Their strategy was not to get us to link to them, but I thought that this is a nicer and understated way of getting reciprocal links than the normal "IId show yours if you show mine" approach.


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