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CainIV - 7:27 pm on Oct 15, 2007 (gmt 0)
If it is now, it might not be tomorrow, and a large scale campaign for links in a competitive sector would then see large changes in ranking for a website that banked on that premise. Alexa is not a good qualifier of traffic for many reasons, included it's often innaccurate and bloated result set.
So relevancy is total bull I am afraid. For quality I would look at alexa and page rank.