SincerelySandy - 3:13 pm on Mar 19, 2006 (gmt 0)
So then, would it be okay with you if these people put a nofollow tag on their link to you? As you said, they are sending you traffic.
I should also add that their links to me generally bring me traffic too. They aren't links on link pages and are very visible. I insist on it.
On one of my sites I use the nofollow tag, I also state very clearly in a few different places that paid advertisers will have a nofollow tag attached to their link. This way people know exactly what they are getting and can make an informed decision.
People generally expect that when they purchase a link that is not an ROS link, that they will be getting some benifit from it other than traffic. So if you're not going to give them a straight link that passes value beyond traffic, then consider making that clear on your site.