DomainDrivers - 5:05 pm on Aug 23, 2006 (gmt 0)

LineOfSight

For what it's worth, I have managed reciprocal link campaigns for hundreds of sites, going back as far as 1997.

I have seen all kinds of myths perpetrated by the SEO industry.

We use subject relevance as the primary criteria. We won't link automotive sites with viagra sites, etc.

Our clients have held up remarkably well, through all the various Google updates. Many have gained psotiions during updates.