sharling - 2:04 pm on Jul 25, 2005 (gmt 0)

The reason you should optimize your press releases is that more people are reading their news online than ever before.

Yahoo News has 23 million news readers a month. Unless your release is found in these news engines and news sites, no one will be reading it.

Optimizing your press releases can get you amazing results if done correctly. Yes, you can do it yourself, but there is a lot to learn to get #1 position on your keyword in Yahoo News - and stay there for a week or so.

Another way to increase the distribution of the release is to put it into an RSS feed. Check out PRESSfeed - it was built specifically for press release distribution.

[edited by: martinibuster at 3:14 pm (utc) on July 26, 2005]
[edit reason] tos#13 [/edit]