I_Brian - 6:24 pm on Feb 7, 2005 (gmt 0)

Buying links so far seems fine, but as above, the primary reason for advertising has to attract human visitors first, who then can convert into income via your own products/services/advertising.

Buying links simply for search engines can end up building a house of cards, and an instable way to develop traffic. Google Sandboxing means you may be unlikely to see any advatnages for months.

I hear people advise against Sitewide advertising - I say go for it, and ignore single link advertising.

1. it will make your ad more visible to users of that site;

2. because sitewide's absolutely do still have SEO advantages over single page (though in a diminishing manner);

3. because a lot of single page advertising is very over-priced for what you are actually getting.

2c. :)