mrhazelj - 8:44 am on Feb 4, 2005 (gmt 0)

I think buying links that are relavant and/or themed can do good. but i think you should mix them with reciprocals. I don't even call it link popularity anymore, i call it link authority. the more authority, the better. you could outrank someone who has 400 junk links and you could only have 20 real good ones.