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- Marketing and Biz Dev
-- Link Development
---- The Dark Side of Exchanging Reciprocal Links


nzmatt - 5:21 am on Dec 12, 2004 (gmt 0)


I hate when you fill out a 'mutual' link form only to press submit and find there is a hidden cost...or when you go ahead and add a mutual link, as a webmaster insisted, only to receive an email demanding cash!

But I've had a couple that have gone the other way too:- where I have requested a mutual link by email, they never responded, but later on I found they must have just automatically added my link!

Although this had mistakenly created a one-way incoming, my conscience usually gets the better of me and I add their link...(temptation strikes!)


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