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gendude - 3:40 pm on Feb 14, 2006 (gmt 0)
I just think that if people want to think about value and how much content they should add, if they assign a dollar value to their pages, it becomes much more real. We tell people all the time "you need to add more quality content" and if they think about it in monetary terms, it becomes not only more real, but it can help justify the time they spend.
He's giving advice about doing websites to chase money, and there's not necessarily anything wrong with it, but I like the part about $10 a page - not because I think every page will generate $10, because some will generate much more and some will generate much less.