cre8pc - 1:59 am on Jul 1, 2013 (gmt 0)
Most websites fail at accessibility and it's a shame because coding in even the bare bone basics is easy. I test sites for a living and they all flunk WCAG 2.0 compliance. The lawsuits raise awareness but there is no law that says ecommerce sites have to be compliant. None. Government sites have to be Section 508 compliant and many US colleges want their public facing pages to be as well simply because it makes sense to do so.
All sites flunk contrasts. The moment they choose gray text against colored backgrounds, they don't pass. Most call to action buttons don't pass. Missing alt attributes or doing the wrong is another. Fixed fonts are another. Percentages are better. Text is vital. Sliders not only don't convert, they mean nothing to special needs users.
Why choose any accessibility? Who are these people that need WCAG compliance? Those who wear glasses or reading glasses. Colorblind. Anyone with ADD or ADHD or any other issues with distractions and attention span. Any person with MS or Parkinsons, carpal tunnel, hand or wrist injuries or hand tremors and can't use a mouse.
The first thing I do when I get a site to test is turn off all the images to see what's left. Typically there isn't much for search engines or accessibility standards. I have a stockpile of tools and resources if interested in knowing and doing more.