Page is a not externally linkable
- WebmasterWorld
-- Accessibility and Usability
---- Target Lawsuit Ends with $6 million Settlement


encyclo - 1:32 am on Aug 28, 2008 (gmt 0)


Article [sfgate.com]:
The Target retail chain will make its Web site accessible to the blind and pay $6 million to visually impaired Californians who have tried unsuccessfully to use the site, under a settlement announced Wednesday.

The company must now equip its Web site, www.target.com, with an embedded code that can be read by software to provide a vocal description of the page, and links that allow a blind person to navigate the screen with a keyboard instead of a mouse.

Analysis by WebAIM [webaim.org]:
# Target makes no admission or concession that its website is or ever was inaccessible.
# Target admits no violations of the ADA or any other law.
# The website will be brought into compliance with the Target Online Assistive Technology Guidelines.
# Target will pay NFB $90,000 for the certification and first year of monitoring and then $40,000 per year thereafter.
# Target’s web developers will receive at least one day of accessibility training, to be provided by NFB at a cost of up to $15,000 per session.
# Target will respond to accessibility complaints from web site users.
# Target will pay damages of $6,000,000 to the class action claimants, or at most $7000 per claimant, and will pay $20,000 to the California Center for the Blind on behalf of the primary claimant, Bruce Sexton, Jr.

Final settlement details here:
[nfbtargetlawsuit.com...]

Previous threads:

  • Judge Certifies Class Action Lawsuit For Website Inaccessible To The Blind [webmasterworld.com]
  • Blind Student Sues Site Owner Claiming Civil-Rights Violations Over Alt Text [webmasterworld.com]
  • Federal Judge Sustains Discrimination Claims Against Target.com website [webmasterworld.com]
  • Group Sues to Make Online Retailers Answer to the Blind [webmasterworld.com]


    Thread source:: http://www.webmasterworld.com/accessibility_usability/3732919.htm
    Brought to you by WebmasterWorld: http://www.webmasterworld.com