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fargo1999 - 2:37 am on Sep 8, 2008 (gmt 0)
Regular user may not care, but what if web browsers won't care either by stripping domain extension and diluting/limiting branding potential (but it may be a new topic).
I forgot .pdf, .doc, .ppt, .zip or other extensions where a special software is required to open.. Now when I see the extension I know if I should open it (ie. have software needed to open it) or not..