PaidToPlay - 1:21 am on Jul 12, 2007 (gmt 0)

I have had dozens of accounts slammed by the "Landing page not relevant" rejection in the last 2 weeks.

Just got off the phone with AdCenter help and the explanation was that if the exact phrase you are bidding on does not show up on the landing page, the automated spider rejects it. You can request an appeal from real human editors, which takes up to 10 days of course.

The suggestion: add a meta keywords tags on the landing page with all the terms you are bidding on. So I guess this is the first time a search engine has told me to keyword stuff the meta tag.

Anyway, might work on pages used for paid search only, but I don't think I'll try it on any core sites right away.