Page is a not externally linkable
- Yahoo
-- Yahoo Publisher Contextual Advertising Network
---- What should Yahoo do to lure adsense publishers?


foxtunes - 9:04 am on Mar 21, 2005 (gmt 0)


"....Not economically feasible...."

Yeah but we're talking about ways yahoo can lure existing adsense publishers to their contextual ad network. To tempt current adsense publishers to switch is going to cost yahoo that slice of lettuce initially.

Yahoo can't just offer the same program as Google, there has to be some incentive, some significant difference for publishers to jump ship - Be that a larger slice of the profit pie, or some other incentive.

Otherwise Yahoo will just be welcoming onboard those banned from the adsense program, or those unhappy with adsense in some other way....A small percentage of publishers.

If they can't offer weekly or fortnightly payments what about a standard date for payment? A date everyone knows is the one the check is sent or the money is deposited in the account.

I like Wallyworld's idea of a signing bonus.


Thread source:: http://www.webmasterworld.com/yahoo_publisher_network/3.htm
Brought to you by WebmasterWorld: http://www.webmasterworld.com