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-- Yahoo Publisher Contextual Advertising Network
---- War on AdSense from the big Y!?


ownerrim - 3:54 pm on Apr 19, 2005 (gmt 0)


"Once again, Publishers seem to think they're number 1 in this game when they're not"

The point, however, is still the point. A quality publisher with good potential for earnings, or good current earnings, has zero reasons to change adcode if yahoo can't offer something better than smart pricing.
And I think yahoo is smart enough to realize this.

Smart pricing does not exist to benefit advertisers. It exists to placate advertisers AND ALLOW ADSENSE TO RUN ON A GAZILLION CRUMMY SCRAPER SITES.

The people who lose are quality publishers with quality content. Once there's a viable alternative to adsense, one that doesn't have smart pricing nonsense, publishers will flock to it. But I say again, if yahoo can't offer something better, they won't get many publishers. Or maybe they'll get them, but they won't stay long.


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