roycerus - 3:52 pm on Mar 1, 2005 (gmt 0)

1) Is this going to be a "me too" product, or will Overture try to capitalize on the AdSense program's weaknesses?

Only time will tell really.

2) Does Overture have the technology to serve highly targeted ads for specific keywords or keyphrases without human intervention, as Google does?

I think they do. Considering they serve contextual ads for search engines/geo's/almost all yahoo pages which can often be far more demanding.