Catalyst - 12:10 am on May 20, 2010 (gmt 0)
Yes Silvery has some good suggestions.
Just be sure on all your promotional efforts you use an EXACT match of the business name, address and phone that you used for your Google Places page or it won't help your local ranking at all.
Don't submit ABC Plumbing 123 West St. anywhere if your
Place page is ABC Plumbing INC. 123 West Street (spelled out). Must be exactly the same.
Hope this helps and best of luck!