earlpearl - 10:10 pm on Oct 2, 2006 (gmt 0)

I scanned visits to different IYP's off the AOL data base. I saw two types of search queries; queries for specific IYP's either in general or for a specific area; and searches for a business/geo...where the IYP showed high in the AOL searches.

Admittedly I didn't study it. I would think that in the context of the IYP's ranking high for specific businesses/geo areas they would lead to conversions in a manner similar to natural high rankings.