MoneyMan - 2:44 am on Aug 18, 2005 (gmt 0)

Some other random items to add, I feel this is where we will start to see the larger separation from Yahoo and Google in their current capabilities. Yahoo has a significant advantage over Google in knowledge of a person(user base) - specifically their personal stats, interests and certain browsing patterns. Granted G's aggressive tactics with desktop search, g-mail, and even the tool bar will give them lots of data in this regard, but Y still is leaps and bounds ahead with their information.

Personal information combined with rich and accurate business data, event data, and the like are the big factors IMO. The techology is there already. Y has the big leg up on the person info. Everyone appears to be playing at the same level on the results data.

The next 6 - 12 mo. will be pretty explosive in this space.