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---- MSN Debuts Local Search


MoneyMan - 5:47 pm on Jun 21, 2005 (gmt 0)


[clickz.com...]

Microsoft's MSN has entered the local search war, debuting a beta product that incorporates city- and region-specific White and Yellow Pages business listings. The site also maps businesses and incorporates some locally targeted paid listings.

The new product from MSN lets users search either based upon their default location -- stored in a "settings" area -- or by specifying a geographic location. When users enter a query, they're returned a list of businesses, with addresses and phone numbers, sorted based on proximity. This data, which business owners can add to or edit, is provided by Amacai. Eventually, MSN has said, each business will have its own detail page.

Anyone played around with it yet? Thoughts/comments?


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