mightymid - 4:02 pm on Mar 18, 2009 (gmt 0)

Our company publishes LOTS of online newsletters, which we make available in HTML and PDF versions on our web site.

Unfortunately my boss has just discovered Flash magazines --- those precious little online publications that allow users to virtually flip the pages as though they're reading a paper version.

My own opinion is that this format, while cute, isn't nearly as user-friendly and search engine-friendly as the more conventional online publication formats. One of our goals this year is to improve our visibility in search engines. Moving to a Flash format would be a step backward in that regard, yes?

I've Googled this to bits, and I can't find straight-forward information to back up my opinion. Maybe I'm just totally wrong. Does anyone have any thoughts on this?