martinibuster - 11:04 am on May 6, 2013 (gmt 0)
if it is commercial or a link is provided, then it is considered spamming.
That's what happens when forums are run by experts in the topic who are newbs about what goes on in Internet marketing. I once had a post removed for spamming so I PM'd the admin to teach him how to tell the difference between spam and a useful link. I agree, it's over-moderation to kill non-spam useful links, even if it's to a commercial site.
Aside from the obvious spam there's the kind that tries to appear like a regular post. On English language forums, run of the mill spam is easy to spot, it usually originates in a country that's not the USA or the UK, usually a third world country. If unsure, check the IP, if it's third world it's spam.
Then there's the third world spam that uses spoofed IP addys. Again, check the IP. If the IP belongs to a web host, it's spam.
Then there are the third world profile builders. They're not even dropping links. The link is from their member profile, and there are sneakier variations to this method I won't discuss because I don't want to encourage that kind of spam.
The spam from the UK that I encounter is usually pretty blatant self-promo, (Hi, I'm from smallbusiness.co.uk, please check out our store!). American spam sometimes comes from the web designer. So you have to check the IP/city of where the post originated then correlate that with where the website is regged. If they're identical then it's the site owner spamming you. If it's not, scroll to the bottom of the page and check the footer for SEO or web design credits and check the city of origin for those. If those are a match then it's was their SEO or web design guru spamming your forum.
American small business smammers are the worst because they think they're doing you a favor. A couple years ago a Popular Newb SEO Guru recommended to share good information on forums and leave a link back to your own web page with more information. He called it a win-win situation. But it's not of course. It's spam. Any self-promotion in the discussion area is generally considered spam. I don't know if Popular Newb SEO Guru is responsible for all of that spam, probably not, but to this day it's a popular link building method for small business people.