wildbest - 6:44 pm on Oct 4, 2010 (gmt 0)
For the comms team at German company Hotel.info, marketing without Twitter or Facebook is already unthinkable.
Too bad for them. They don't have a company anymore because all they are at the mercy of those communication channels. Don't forget, these providers can kick any business or even an entire industry out of its network with or without reason.
Some companies 'get it' and others have no clue.
I 'get it'. This is why I'd never use facebook or tweeter. Whatever I have to tell our customers I tell them straight on our website and I don't see any reason why this should be changed!