jeyKay - 4:50 am on Jul 11, 2010 (gmt 0)
If they want to change and fix the problem, you don't start by letting the flamers win. You start by taking the big PR hit and losing a few hundred/thousand bullies, and essentially start over with the good folks and new rules.
As an ex-WoW player, I can tell you that is more than just an outburst of isolated bullies. I wouldn't want to have my real name either - that's the whole point of the game, hence the name Massive Multiplayer Online Role Playing Game.