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-- Community Building and User Generated Content
---- Instant Food Company in India using Facebook .


Green_Grass - 7:45 am on Mar 24, 2010 (gmt 0)


We are using the social media for crowd sourcing and to track what are the next flavours to launch. This is a fundamental and paradigm shift in the marketing
philosophy


This caught my eye. Interesting way to use user feedback to get free suggestions and opinions on localilized product launches.

[expressindia.com...]


Note to Mods.. Indian Express is a major news publication in India. It has nothing to do with me.


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