Eurydice - 5:40 pm on Feb 15, 2010 (gmt 0)
Google sends lots of traffic. Facebook sends more.
For years, Web content creators had to worry whether they had the proper level of search-engine optimization to make sure search engines listed them among the top results. Now, they have to consider (...) social-media optimization.
I've been saying this on WebmasterWorld for quite some time: you have to do SEO for Facebook. And that changes SEO: no meta-tags in FB, no H1 headings, no automated-SEO for 100,000 product pages.
And add in yesterday's news: FB is about to launch Titan, a complete email solution. FB will become the platform for talking with your friends and community.