richmondsteve - 10:50 pm on Apr 1, 2004 (gmt 0)
SEOMike, I got the idea that the ads would just be on the web pages of the email web interface while users were reading email. If Google turned all email into HTML email and embedded AdSense-like ads in them I don't think it would be well-received. And when people are reading an email from a friend, a colleague or a client they're not really in buy/research mode so I would imagine it wouldn't be very effective. I'd hate to see Adwords and AdSense become despised and ignored by people b/c they can't stand getting AdMail in emails from gmail users.