topr8 - 10:40 am on May 30, 2012 (gmt 0)
>>Perhaps only Amazon has the muscle to enter the auction space. One has to wonder why it is waiting to do so.
i think fixed price is a better space, i notice on ebay there are less and less auction listings (due to the fact that the market is flooded and everyday items hardly get any views, thus the auction format is pointless, unless you list the item at the price you want, in which case why not sell at a fixed price.
as an example, right now there are 6,000 results for a certain collectible that i'm interested in, and only 60 of them are listed as auctions the rest buy it now. i buy a lot on ebay and i've just reviewed my last 100 auction purchases - 78 of them i was the only bidder. (maybe i'm not a typical buyer and it is skewed because any item that has a buying frenzy on, i don't 'win' as i just load my software with my bids and leave it at that)
outside the field of collectibles, such as office supplies etc, there are very few auctions, it is nearly all fixed price.
personally i think the auction format doesn't have a great future, i notice ebay advertises heavily on the london underground - nearly all for new fashions.