philipjterry - 5:39 pm on Sep 13, 2011 (gmt 0)
Hi Londrum, yes - I know him well, Alex Tew. Great example.
The idea was given a force multiplier by floorlessly executing wave after wave of PR campaigns. He knows how to tell a great story. Russian mafia taking down the servers for example. Our tabloids in UK love this stuff.
Sometimes you wonder if the website should just actor as a rotor for all the PR...? I managed to get 250k worth of publicity in a tabloid a few years back however failed to monetize effectively...