frontpage - 8:05 pm on Jul 3, 2011 (gmt 0)

These old webmasters don't realize their early 2000's monetization paradigm is also disappearing. They just don't get it yet. Rely on Adsense at your peril otherwise have a back up career to fall upon.

Solve Media, an advertising consulting company, has discovered how much more likely you are to do even the most statistically unlikely of things than click on one of these intrusive advertisements, Business Insider reports. For example, "you are 31.25 times more likely to win a prize in the Mega Millions than you are to click on a banner ad." Not only that, "you are 87.8 times more likely to apply to Harvard and get in...112.50 times more likely to sign up for and complete NAVY SEAL training...279.64 times more likely to climb Mount Everest...and 475.28 times more likely to survive a plane crash than you are to click on a banner ad."

[businessinsider.com...]