---- How to convince a client to change their web address
jimbeetle - 2:19 pm on May 14, 2008 (gmt 0)
what in your opinion is the best way to change an established Url
Well, you go through all the usual stuff, upload data to the new domain, put 301s in place on the old. Then you tell the client that he can probably expect to see a drop in traffic for a period of months until the SEs get everything sorted out. And, you also tell im that if he wants to keep his traffic levels he should pull out his credit card and start an expensive AdWords campaign.
You asked for advice, there appears to be a consensus. In short, as folks have basically been saying, "the better is the enemy of the good."