a million a month isn't that much in the grand scheme of things for a company with this much hype. and even if their audience does not have a credit card, there are many advertisers trying to advertise to the younger demographic. Just the other day, in fact, I was reading about the value of marketing to 4 and 5 year olds. I can imagine that for them they pay sub $7/mbps and likely could negotiate even better deals on bandwidth with various providers at rates unheard of. After bandwidth, there doesn't seem to be that much expense. Maybe hardware but now days they have 750 GB hard drives at affordable prices in bulk..