ppg - 1:48 pm on Jul 10, 2003 (gmt 0)

B2B seems to get whacked even more then shopping/consumer for us in the summer

In the industry I'm working in (B2B network hardware and services) its accepted that the summer months are always slow. Our services director puts it down to three things:

1. (industry specific) For some reason ISP's tend not to buy in July/August.

2. Holiday season. Buyers are reluctant to start big projects when they're about to go on holiday. Quite often a deal will require contact with several members of a company. The chances of having to wait for one of them to come back from holiday are pretty high. More sales people will be off on holiday.

3. Its hot. The sales people like to spend as much time down the pub at lunchtime as they possibly can. Whilst there they will tend to consume more lager than usual. Then they fall asleep in the afternoon :-)