Brett_Tabke - 7:54 pm on Oct 11, 2000 (gmt 0)

That may be a touch overboard on the meta's. Once is enough to repeat your kw's right now. Just try to hit all the high notes (descrip,title,h1,bold,1 link text,url) just once with your kw. More than that and it pushes you down. Be laser focused on the kw or phrase and try not to work in to many side issues (eg: if your phrase is "sail boats", don't use "rudders" on the page, focus right on sail boats).

That can be hard to do on a pure base home page, but it is easy on side pages. I call them gateway pages, because they are real quality content, but designed to lead the user to the rest of the site.

I know there are so many people that get all stressed out thinking their root home page should be the highest ranked, but it has been three years since I have build anyones home page that ranked the highest on Alta out of their site.