Obviously there isn't going to be anything official on this, however, are these ads risky. Are they risky to the point that you wouldn't use them on your site? I'm mulling over some options for high traffic pages that don't result in stick around return traffic. Dine and dash type traffic. I don't want to jeopardize my ranking just for the sake of a full page adbrite ad, but it is the best ad option for me. Thanks for any thoughts or advice. It hasn't been easy tracking down discussions on this topic.
Great! As of today I'm still a bit worried about it. I could really benefit from using the full page ad, but part of me thinks Google will hate my site for using that type of ad.
So in your experience, you've used full page ads on your site and there were no ranking issues?
I know Google is on this speed obsessed and how does a full page splash ad bother them? Perhaps in the past they didn't have issues with a full page ad, but has that all changed recently? It's a risk because any negative in rankings means less traffic. That means less income overall from the site. Honestly the full page ads are a great opportunity in many instances with dine and dash traffic. I'm just so damn paranoid about Google these days. Sheesh.
Don't be paranoid. Test it. If you use the full page ads and your ranking goes down, take off the full page ad. It is that simple. My advice is to market your site and then gauge what happens when you make changes (great plug to have a business journal) and so you can chart your progress.