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shopping.com or us -
tuffy




msg:3621817
 3:13 pm on Apr 8, 2008 (gmt 0)

it appears that over the past year that our shopping.com product feed is shared amongst a pletora of other sites that allow users to click on our products.

initially, we were very pleased with the roi that shopping.com provided. however, our funds are rapidly consumed by these other sites implementing our shopping.com feed.

therefore, it is becoming difficult to justify listing on shopping.com. but not a fan of eliminating places from which qualified buyers use for comparison shopping.

my questions:
1. is anyone else experiencing such a situation ?
2. can you control where your shopping.com results are shown ?
3. any other suggestions / insights ?

thanks in advance for your feedback and/or ideas.

 

MadeWillis




msg:3621822
 3:22 pm on Apr 8, 2008 (gmt 0)

It is my belief that syndication of this type will almost always produce less qualified leads. The major ppc engines do the same, but offer a way to filter "bad sites". I've not heard of any way to do this for shopping sites.

Are you able to see from which sites the traffic is coming from or just that it's shopping.com partners? If you can see which site, maybe just create a list of them, the traffic they sent that is not from qualified visitors, and send it to shopping.com. I can't imagine they would listen to just one webmaster, but we have to start somewhere.

tuffy




msg:3621831
 3:31 pm on Apr 8, 2008 (gmt 0)

mw -

thanks for the response and without a doubt:


It is my belief that syndication of this type will almost always produce less qualified leads.

is accurate & the major problem/issue. without being able to filter sites, imho - you're at the wishing well tossing your cash over the edge.

msparkle




msg:3649333
 12:56 am on May 14, 2008 (gmt 0)

from my experience, shopzilla has the highest concern with merchants' ROI.

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