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I have a mobile compatible site but how to monetize it beakertrail msg:3133625 9:26 pm on Oct 24, 2006 (gmt 0) This is a core question - how to make money from a mobile compatible website.
I've yet to see a mobile compatible site with any clear revenue potentials.
DamonHD msg:3133644 9:55 pm on Oct 24, 2006 (gmt 0)
AdMob is working for me.
jtara msg:3133654 10:03 pm on Oct 24, 2006 (gmt 0)
The best case is where your site is useful for both mobile and conventional use. Your mobile services help create brand loyalty. If it is an information service, having it available "anytime, anywhere" (include SMS, e-mail, etc.) can be very compelling.
Even if you don't have a use case for conventional browsing, many mobile sites have the ability to do configuration through a conventional browser. This can be much more convenient for the user than to fiddle with configuration over a mobile device.
DamonHD msg:3133667 10:11 pm on Oct 24, 2006 (gmt 0)
Following on from jtara:
I now have two completely different "faces" for my main site, for desktop and mobile. The structure and content is the same, but the mobile version is hugely paired down to be usable on mobile.
I am getting some revenue directly from the mobile side, but I expect it to remain the poor cousin of the desktop view for a while yet.
beakertrail msg:3133724 11:06 pm on Oct 24, 2006 (gmt 0)
Thanks DamonHD. I agree with your comments and am in the same position. This is an important platform which is only set to grow.