It's important to realise that this is Bing Ads Express, and Bing Ads continues. [bingads.com...]
Bing Ads Express Beta was launched in Oct 2013 with the goal of removing the complexity associated with search engine marketing and providing businesses a quick and efficient way to automate the setup and management of search ads.
Since launch, we’ve learned a lot about the challenges faced by businesses when promoting their business online. For many of our Bing Ads Express customers, offering simplified, automated options removes a granular level of control, sometimes needed in reaching their marketing goals. As such, we will be making some important changes in July.
On July 30th, we will sunset the Bing Ads Express product, and will offer search marketing opportunities to our customers only through Bing Ads. Until this time, any current or past Bing Ads Express customer will be able to access their account information. After July 30th, customers will no longer be able to access their account information.Bing Ads Express (Beta) To Close [advertise.bingads.microsoft.com]