Msg#: 4011369 posted 7:53 am on Oct 22, 2009 (gmt 0)
This may have been covered in an email from MSN, but how do I stop all match types being paused if I just want to pause say, 'broad match' for a given keyword? It seems crazy that be default all match types are paused when you just select one match type to pause?
Msg#: 4011369 posted 6:15 pm on Oct 23, 2009 (gmt 0)
I agree, the way they handle their match types is not very good, especially when you use 3rd party software to manage your campaigns.
To "pause" only a certain match type in Adcenter you:
-Keyword Screen from within AdGroup -> Click Add/Edit Keywords -Next Screen, click "Select Columns" then checkboxes for "exact", "phrase", "broad" -Table below will now show extra columns for the match types, you can uncheck the match types you want to "pause"